Simon Baker is Longines’ Newest Ambassador Written byWatchTimeJune 18, 2012 At this year’s Prix de Diane, Longines introduced The Mentalist’s Simon Baker as their “Ambassador of Elegance.” This is the second year in a row Longines partners with the 2,100-meter horse racing event. Longines also unveiled its new line, the Saint-Imier Collection, at the event. Longines president Walter von Känel (right) introduces Simon Baker as a Longines “Ambassador of Elegance” Longines’ Saint-Imier Collection